How to Create High-Quality Content for SEO

How to Create High-Quality Content for SEO - Brandlift Digital Marketing. Image banner with article title in orange lettering and a person typing on a computer with content marketing graphical accents.

In this article, we will explore the importance of creating high-quality content and provide valuable insights into creating content that resonates with your target audience. Additionally, we will delve into various optimization techniques to boost the visibility and search engine ranking of blogs, pages and posts. In today’s digital age, having an online presence is […]

Core Principles of On-Page SEO and Off-Page SEO

Core Principles of On-Page SEO and Off-Page SEO - Brandlift Digital Marketing

In the vast digital landscape, having a strong online presence means adhering to the core principles of on-page SEO and off-page SEO. Search engine optimization (SEO) serves as the bedrock of an effective online strategy, enabling businesses to improve their visibility, attract organic traffic, and reach their target audience. Understanding and implementing the core principles […]

The Ultimate Guide to SEO for Businesses

Ultimate Guide to SEO for Businesses: Boost Online Presence and Growth

Table of Contents Welcome to the Ultimate Guide to SEO for Businesses! In today’s digital landscape, search engine optimization (SEO) plays a crucial role in ensuring the success and growth of your business. By optimizing your website and content, you can improve your visibility in search engine results, attract organic traffic, and ultimately drive conversions […]

Top 5 Ways Businesses Waste Money on Facebook Ads in 2021

With so many users on Facebook these days, using Facebook Ads may seem like the perfect marketing solution for a business eager to increase their customer base. There can be many advantages to this approach, but more often than not businesses end up using Facebook Ads improperly and not getting the results they hoped for. […]

Top 5 Ways Businesses Waste Money on Google Ads in 2023

Top 5 Ways Businesses Waste Money on Google Ads in 2021

Google Ads promotes do it yourself advertising, the quick and easy way to get your business seen by potential customers. This sounds like the perfect solution for business owners and it can certainly be effective, but only if it is used properly.  Otherwise, you may just find yourself pouring money into an ad campaign that […]

How to Optimize an Amazon Listing for Ranking High in Amazon and Google Organic.

What is the difference between Amazon and Google search algorithms? Google, the world’s most advanced search engine, is great at determining user intent and providing closely relevant results. Amazon’s algorithm is more simple and still relies more heavily on keywords that appear in certain places in the listing. It also uses factors like product sales, […]

6 Proven Ways to Market Your CoolSculpting Practice

CoolSculpting is a revolutionary treatment and can be a large profit center for aesthetic practices. There are many challenges when it comes to marketing and selling CoolSculpting efficiently and this updated guide was created to start answering basic questions and give some of our “pro tips” about advertising for the treatment. We have been in […]

What is Shaking After AdWords 4 Pack

What’s Changed, How to Adjust and What’s Coming Next. If you have been advertising with Google for the last few years you have seen a flurry of changes, but probably not one that is quite as significant as this. When you search google now you will notice that on most searches that are of “commercial […]

Is Search Engine Submission Necessary? (Updated 2017)

The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they […]

The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Backlinks are a huge part of the major search engine algorithms, namely Google. When initiating a linking campaign, it is vital that external sites that link to yours use the appropriate keywords and terms in the anchor text of their links. Any true […]